Drug dealing might be destructive and immoral but the drug dealer business model might not be. When really broken down in its simplest form, the drug dealer is a capitalist, trader, and entrepreneur, and the business would not survive without effective marketing strategies. Successful drug dealers follow principles to promote their products to use their profits for legitimate business.
The cartel’s business model that controls drug trafficking is very similar to that of department stores and franchise stores. For example, they have exclusive relationships with suppliers, and cartels can keep cocaine prices stable even when agricultural production is interrupted. In theory, the cartel in the region makes economists’ monopolistic, just like the region’s purchasing monopoly.
1.) Find A High-End (High Demand) Product Or Service That You Can Buy In Bulk At A Discounted Rate
Mastering the economics of selling is crucial to business success, as explained by this drug dealer. Like any other business, dealers discover a product, buy at a lower price in bulk, and sell with considerable profits to consumers. Even if the price of coca leaf used to grow drugs doubles, it is doubtful whether it will significantly impact the final cost of cocaine in the United States or Europe.
Distributors can sell goodwill to their customers by selling to consumers at a discounted rate without affecting their profit. One ton of coca leaves requires one kilogram of cocaine, and after the coca is dried in a country like Colombia, one ton of cocaine may cost $400. The price of kilograms sold in the United States is about $100,000, which is a considerable large profit margin for dealers.
Drug dealers with quality products give discounts to consumers to attract them. Drug dealers and supermarkets widely use this simple principle. You can get food samples for free at Costco to motivate you to buy them. Once addicted, when demand increases, supermarkets or pharmacies can undoubtedly raise prices.
Drug dealers make their customers think they are getting more goods with less. One way is to put high-quality cocaine in a smaller bag and sell it higher than usual. It is usually easy to convince the consumers they are getting double the value of their money because it is so good that people no longer care about paying. If you are selling a physical product, this is what you would need to do. Legal product, of course.
2.) Create An Identity That Is Resourceful And Encourages People To Want To Keep Coming Back For More
The entire business of drug dealers is based on trust. Drug dealers focus with laser intensity and never let customers down. Dealers only sell to suitable customers, and not just to anyone. Therefore, most dealers associate with people they know, not just with strangers. Friends are closer to dealers than most people, and dealers sell mainly to friends or people they are seriously acquainted with. As a dealer, you can know whether the item is quality and will only sell if it is good. Dealers will always prefer to sell products to people they know and maintain close relationships with customers.
One of the golden rules of business is that you can make more money like Pablo Escobar and be more comfortable selling to people who have already bought the product. Dealers invest most of their energy in existing customers, who get the best processing and highest quality products. They do this because it is the best way to do repeat business.
Even with all the modern technologies available today, word of mouth is still the most effective way for business owners to market their products. What you need to do to sell your product is to make sure that the right people get the highest quality product, and they will help tell others at any time. Same thing applies to any other business. Once again, the focus here is LEGAL business. For anyone being slow for some reason… this is not to encourage selling drugs. The business model is what is encouraged.
3.) Focus On The Accessibility, Inventory And Quality Of The Product Or Service You Provide To Keep Customers Coming Back
Drug dealers face fierce competition. The dealer with the best brand (and sufficient physical security) will inevitably win. So striking exclusive relationship with suppliers is one of the ways the drug lords keep the price stable and product available at all times.
Dealers sometimes do not need to give some discount. As a dealer, you give your customers value for their money and offer them assistance on use.
Dealers foster long-term business relationships to try and find out what attracts customers and the type of business they are engaged in to help capture buyers’ hearts. For example, suppose the customer likes designs. In that case, the dealer may have to put an attractive label on the cocaine bag when delivering the merchandise to the buyer, making the buyer feel themselves in the delivery they get will make them come back for more.
If the goal is to command huge success with your business, then you might want to consider adopting the drug dealer business model and become the next sales giant in your niche.
Source:
The 3 Steps Of The Drug Dealer Business Model And Why It’s So Dope